INDUSTRY:
MARKETING
CLIENT:
DEPAUL UNIVERSITY ATHLETICS
YEAR:
2021 - 2025
EXPERIENCE:
MEDIA
Social Media
Content Creation.
I design visually engaging content tailored for each platform—whether it's Instagram, TikTok, or LinkedIn. From promotional graphics and story highlights to reels and motion posts, my focus is on creating eye-catching visuals that drive engagement. I blend trends with brand identity to craft content that not only looks great but communicates effectively.
Brand Voice & Strategy.
Beyond design, I help shape the tone and style of social media accounts. Whether it's witty and bold or minimal and professional, I build consistency across posts to reinforce brand personality. I also collaborate on content calendars, content research, and post timing to support strategic growth and audience interaction.
Campaign Execution.
I’ve led and supported social campaigns from concept to rollout—creating cohesive visual themes and adapting content for different formats. Whether launching a new product, promoting an event, or running a seasonal campaign, I ensure the messaging, visuals, and timing align for maximum impact.
